Knowing the Best Exhibition Stand Design Ideas for 2017
Running a stand in a trade show or exhibition really requires a lot of hard work and commitment, and along with it includes the amount of hassle and stress. Stand exhibitions are great avenue to showcase your products and services, which is widely used by many business sectors all throughout the world. Exhibition stand design is a challenging and exciting part of exhibition marketing, but probably not to people who are directly involved in the actual work of staying alert and bright for hours and the painstaking follow-up to do. So having a concrete and effective exhibition stand design is important to make all efforts worth it.
A successful exhibition stand chooses the design at least four months before the actual event, considering the warmth and accessibility, proper use of lighting and color to stand out, having an open booth, and attracting children to attract their parents to follow if you sell a family product. Depending on the theme or atmosphere you want to convey, proper lighting is very important to create a warm, friendly and bright atmosphere for your stand to catch the attention of any visitor. To have an eye-catching, appealing and inviting exhibition stand design, you need to consider using clear and right visuals, choosing the best color scheme, using of text or copy writing, utilizing portable displays, upgrading of flooring, and importance of storage. If you want to stand out from other stand owners, use color or color combination that can set the mood, because it also elicit emotional response and unconsciously draw prospective clients in your booth. Aside from the actual look, you need to have a good guest service and giving invitations or flyers is a good idea.
If you need to fill the space, it is advisable to have an excellent and quality interactive display, and have an open booth as much as possible without any table in front unless if the entrance is wide enough. If you are offering family friendly service or product, it is nice to keep some treats to attract children such as chocolates, candies and crayons and drawing papers placed on child’s height. Create a positive and simple information with your exhibition stand design, and always smile and be sensitive to the needs of your attendees so you can make a positive impact. Achieve an appealing and inviting booth by using eye-catching options such as banner stands, table covers, digital signage, pop up displays, hanging banners and tablet stands. Upgrading your booth’s flooring is worth your investment. matching your theme and making your guests comfortable.